Connect Solutions

Employer: Big Leap Brands LLC
Job Title: Marketing Assistant
SOC Code: 13-1161 – Market Research Analysts and Marketing Specialists
Worksite: 14 Walnut St., Glen Head, NY 11545
Reports to: CEO / Management
Employment Type: Full-time
Prevailing Wage: USD 61,797 per year, Level I
PWD Validity: Until July 7, 2026

Position Summary

Big Leap Brands LLC seeks a Marketing Assistant to support the company’s market research, marketing analytics, advertising performance analysis, and strategic marketing activities. The Marketing Assistant will perform professional research and analytical duties to assist management in evaluating market conditions, consumer behavior, industry trends, competitive dynamics, and marketing performance.

The role will support business planning and marketing strategy by collecting, organizing, and analyzing quantitative and qualitative data; interpreting research findings; preparing reports and presentations; and assisting management in making data-driven marketing decisions.

Job Duties

The Marketing Assistant will be responsible for the following duties:

• Collect, organize, and analyze market data related to consumer behavior, industry trends, market conditions, and competitive dynamics.
• Assist in identifying business growth opportunities and improvements to market positioning.
• Conduct research using surveys, questionnaires, interviews, advertising metrics, CRM data, and other appropriate data collection methods.
• Evaluate quantitative and qualitative information to develop actionable marketing insights.
• Monitor economic indicators, sales trends, industry developments, and marketing performance metrics.
• Analyze the effectiveness of marketing campaigns, pricing strategies, advertising initiatives, and promotional activities.
• Review competitors’ products, pricing, distribution channels, advertising strategies, and market presence.
• Prepare written reports, summaries, dashboards, and visual presentations to communicate research findings and marketing performance results to management.
• Collaborate with management, marketing, and sales teams to support data-driven business and marketing decisions.
• Maintain research databases and marketing performance records, ensuring accuracy, consistency, and organization of collected data.
• Use GoHighLevel CRM as a data and marketing research tool to review, organize, and analyze relevant marketing information and performance data.
• Use the Meta Advertising Platform to review advertising metrics, audience data, campaign performance, and related marketing analytics.
• Support multilingual research, market analysis, and marketing-related communications in English and Spanish and/or Portuguese, as needed.
• Stay current with market research tools, digital advertising analytics, consumer behavior trends, and marketing research methodologies.

Minimum Requirements

Education:
Associate’s Degree in Marketing and/or Communications.

Experience:
At least 12 months of experience as a Marketing Assistant or in a closely related marketing occupation.

Training:
No specific on-the-job training required.

Supervision:
This position does not supervise other employees.

Special Skills / Other Requirements

The employer requires the following special skills, which cannot reasonably be acquired through short-term on-the-job training:

• Advanced knowledge of GoHighLevel CRM.
• Advanced knowledge of the Meta Advertising Platform.
• Fluency in Spanish and/or Portuguese.

Worksite

The position will be performed at:

14 Walnut St.
Glen Head, NY 11545

No travel is required.